Marketing : Brand Positioning : Web : Photography : Video : Literature : Advertising
VALUE PROPOSITION: Plain & Fancy are cabinetry experts. Their products are for discerning, ultra high-end homeowners looking to improve the enjoyment of their home by way of remodeling projects that use cabinetry. Plain & Fancy provides a cabinet that goes beyond the norm and the expected through superior Pennsylvania craftsmanship, an unsurpassed finish, and long lasting quality. The Plain & Fancy experience delivers a product that is as beautiful as it is inspirational.
Promise:“Fall In Love Every Day for A Lifetime”